Dec 10, 2024  
2023-2024 Undergraduate Bulletin 
    
2023-2024 Undergraduate Bulletin [ARCHIVED CATALOG]

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HL 325 - Advanced Hospitality Marketing


Credits: 3

This course is designed to provide students with a better understanding of service marketing exploring the selected issues in the hospitality and tourism industry. Marketing plays a significant role for all firms, and understanding how to best utilize marketing resources is a critical skill in real-world applications

Pre-Requisites: HL 201  with a minimum grade of 2.0
Repeatable: May not be repeated for credit



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