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Sep 07, 2024
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2023-2024 Undergraduate Bulletin [ARCHIVED CATALOG]
Communications - Strategic Communication Concentration, B.A.
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Return to: College of Arts and Sciences
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Communication Studies Requirements
All students choosing to major in Communication Studies must fulfill specific department core requirements. These courses contain skills, theory, analysis, performance, writing, and research. They are as follows (29 credits):
Concentration Requirements
The strategic communication concentration, which blends theory with practice, focuses on the ways in which organizations use interpersonal and ever-evolving media channels to establish mutually beneficial relationships and to accomplish specific goals. Students in this concentration will gain real world experience working with businesses and nonprofit organizations. Students will also focus on learning the theories and ethical practices of strategic communication, persuasion and public relations while developing a range of communication skills appropriate for professional settings.
All students pursuing a concentration in Strategic Communication will take the following two courses (6 credits):
In Addition
In addition, students pursuing a concentration in Strategic Communication will complete 6 credits selected from the following courses:
Recommended Course Sequence
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Return to: College of Arts and Sciences
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